The term “professional” is used frequently to describe how employees and customers are expected to act in a place of business. While it seems straightforward enough to show up on time, get your work done, and wear the right clothes, most people don't actually know what it means to be a professional beyond these basics. It's important to go one step further and think about professionalism within your given field.
As A Salon Stylist, How Can I Step Up My Professionalism?
When clients go to a high-end salon, they're expecting more than a great haircut or flawless wax job. Being greeted in a friendly manner when they check in, being shown into a waiting area and offered something to drink right away, and being able to relax with soothing music all contribute to the clients' overall experience at the salon. As a stylist, getting the little elements of your job right, such as maintaining a neat hair cutting station and not keeping your clients waiting, go a long way.
Is ‘Dress For The Job You Want’ Applicable In The 21st Century?
The phrase “dress for the job you want” gets used far more often than it should. “Dress for the clients you want” is more appropriate for salon stylists. When you meet with a client for the first time, your attitude and appearance make a huge difference. You want your personality, outfit, and accessories to reflect your level of professionalism. It may not seem fair that a potential client would assume that you'll give her a bad haircut because your outfit is old and tired, but many clients will make that assumption. Use your clothing to express your personality while also impressing your clients.
Is It Possible To Be Professional And Creative At The Same Time?
One of the key reasons many people have grown wary of the term professional is because they associate it with being boring. They think of men and women wearing outdated suits and answering phones in a stuffy fashion, and they want to run the other way.
As a salon stylist, creativity is key to success. Clients expect to receive modern, versatile haircuts and other salon services (i.e. manicures, waxes) that boost their confidence and help them further their personal and professional lives. Staying up-to-date on trends in hairdressing and fashion will allow you to cater to your clients accordingly.
The Salon by Lora Brown is a chic, urban, progressive salon in Amarillo. We are always looking for new stylists to join our team. To learn more about our salon, contact us today.
Lora Brown is a master stylist and the owner of The Salon by Lora Brown. She has worked in the salon industry for 30 years.